Michelob ULTRA x NYC Marathon

2022 marked a huge milestone for the New York City Marathon - the 50th Anniversary of the Women’s Division.

To mark this historic event, Michelob ULTRA needed a celebratory content series to inspire the next generation of women runners.

Agency: draftLine

Michelob ULTRA NBA Team Cans

Whenever Michelob ULTRA drops a limited edition can, it’s big. When it drops NBA Team Cans featuring designs by legendary artists, it’s huge. So, we created a series of content launch videos to build major excitement!

Agency: draftLine

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Michelob ULTRA x Olympics